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Ashwin Ramakrishna

Head Of Brand, Marketing & Communications - Singapore at Viu

Ashwin Ramakrishna has a diverse range of work experience in digital marketing and performance marketing. Ashwin has held various roles in different companies, including Viu, KKday, DHL Express, and Performics.Convonix.

At Viu, they served as the Head of Digital Marketing for the SEA region, where they led the overall digital strategy and operations. Ashwin was also accountable for driving regional acquisition across digital channels.

Prior to Viu, Ashwin worked as the Director of SEA Performance Marketing at KKday, where they headed the performance marketing team and was responsible for growth across multiple markets.

Ashwin also worked at DHL Express as the Performance Marketing Lead, where they established digital as a channel for sales and revenue. Ashwin formulated strategies for various digital marketing channels and set up measurement frameworks for performance marketing.

Before DHL Express, Ashwin had roles at Performics.Convonix, including Group Head of Web Analytics & Key Accounts, Project Manager for Key Accounts, and Business Analyst. Ashwin handled web analytics, managed key accounts, and worked on developing in-house tools for extracting and analyzing data.

Overall, Ashwin's work experience showcases their expertise in digital marketing strategy, performance marketing, and data analysis.

Ashwin Ramakrishna completed their Master of Engineering (MEng) degree in Software Engineering from The University of Auckland in 2012. Prior to that, they graduated from KJ Somaiya College of Engineering, Vidyavihar with a Bachelor's degree (B.E) in Information Technology. Ashwin'searlier education includes completing their ICSE from Bombay Scottish School in 2003.

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