VIVALDI_
Bonnie Beiken is an experienced marketing professional currently serving as a Brand Strategy and Innovation Intern at VIVALDI_ since February 2025. Prior to this role, Bonnie was a Brand Strategy Fellow at Arnold Worldwide from June 2024 to December 2024 and held multiple leadership positions within the Georgetown Marketing Association, including Director of Community and Executive Advisor, from September 2022 to May 2024. Bonnie's extensive background also includes internships at Dentsu Creative, where brand strategy skills were developed, and Notion, as a Campus Leader. Bonnie contributed to the Georgetown University McDonough School of Business in several capacities, including as a student assistant and junior research assistant. Notable achievements include leading the redesign of the California Department of Education's website, which resulted in increased traffic, and facilitating financial literacy workshops for under-resourced communities during an internship at Union Bank. Bonnie holds a Bachelor of Science in Business Administration with a focus on Marketing and Management from Georgetown University McDonough School of Business.
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VIVALDI_
Vivaldi is a global business reinvention firm comprised of growth strategists, innovators, visionary technologists, and disruptive creatives. Over the last 20 years, we’ve helped hundreds of businesses reinvent themselves and drive demand-led growth. In the next 20 years, we’ll help businesses like yours do the same. At the center of every reinvention is a deep understanding of the customer and how their needs and expectations are driving the transformation agenda across categories. By marrying this customer insight with an understanding emerging technologies and new business models, we help clients reframe their focus and unlock new paths to value. It’s a bold approach to innovation and growth that has yielded remarkable results, helping companies like Lego, Candid, Airbnb, BMW, Lionbridge, Samsung, and Birkenstock build their brand while transforming their business—and we can't wait to help transform yours.