Verena Hinrichs

Verena Hinrichs is a seasoned finance and strategy professional currently serving as the VP of Finance & Performance at Vivino, the largest global marketplace and community for wine, since July 2024. Prior experience includes a role as VP of Strategy, Transformation, and M&A at Bauer Media Group, where leadership responsibilities encompassed strategic direction and M&A for the Financial Marketplaces Business Area. Verena's background also features senior roles in M&A management at tesa, and consultancy positions within EY-Parthenon and as a freelance strategy consultant. Educational credentials include a Diplom Kauffrau in Business Administration from Universität Innsbruck and a Master's in International Business from the University of Cape Town.