Sheena Haji-Ghassemi

Sheena Haji-Ghassemi is an experienced professional in digital customer experience and operations management, currently serving as Digital Customer Journey Lead at Vivobarefoot since December 2020. Previously, Sheena held multiple roles at Selfridges, including Supply Chain Manager - Digital Experience and Customer Relations Manager, where responsibilities included enhancing customer journeys and leading a customer relations team. Experience also includes positions at THE NET-A-PORTER GROUP, Fenn Wright & Manson, and Wish Want Wear, among others, where key achievements involved team management, process optimization, and customer service excellence. Sheena holds a Bachelor of Design in Fashion from Massey University.