Sushma Mulchandani

Sushma Mulchandani currently holds the position of GM Digital Video GTM Planning at Vodafone Idea Limited, starting in June 2023. Prior experience includes serving as Director Network Marketing & Consumer Strategy at Zee Entertainment Enterprises Limited, where responsibilities involved leading strategic projects, developing media partnerships, and enhancing brand perception through creative communications. Sushma also has a background as Associate Director and Lead in brand management, contributing to significant market share growth for various TV channels and brands. Past roles at Reliance Broadcast Network, DY Works Pvt Ltd, and other companies include brand management, marketing strategy development, and project associate functions. Sushma holds an MBA in Communication Management from Symbiosis International University and a BCA from JG College of Computer Applications.