Marcella Vasconcellos

Marcella Vasconcellos is a problem solver and customer experience expert with over 10 years of experience leading operations and customer success in technology startups from early-stage ventures to IPO. Currently serving in a CX & Performance Optimization role at Vodafone, Marcella has previously held key positions such as Product Support Team Lead at Coverflex and Project Manager at VTEX, where they created the world's largest university challenge. Marcella specializes in building high-performance teams, improving operational efficiency, and implementing strategies that focus on customer retention and revenue growth. They hold a specialization in Business Management and People Management with a focus on Innovation from Fundação Dom Cabral and a bachelor's degree in Law from the Federal University of Rio de Janeiro.