Jeff Shafer

Head Of Product And Marketing, Cupra at Volkswagen Group Australia

Jeff Shafer has held various roles in the automotive industry, starting as a Product Manager at Toyota Motor Corporation Australia. Jeff then moved on to become a Senior Product Manager at Kia Motors Australia Pty Ltd before joining Volkswagen Group Australia as a Manager for Product and Services. Currently, Jeff holds the position of Head of Product and Marketing as well as Head of Product and Planning for CUPRA. Jeff Shafer graduated from UCLA with a Bachelor of Arts in History and Japanese Language and Literature.

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Org chart

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Manager

Karsten Seifert

Managing Director

Peers

Dino di Benedetto

Dealer Principal

Lee Maskrey

Head Of Group Training And Customer Experience

Tim Whiting

Head Of Integrity, Risk & Complaince

Reports

Brett Edwards

Product Marketing Manager

Daniel Degasperi

Product And PR Communications Manager

Glenn Staples

Group Product Safety Manager

Nathan Johnson

National Manager - Marketing And Product

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Timeline

Head Of Product And Marketing, Cupra
December 1, 2023 - present
Head Of Product And Planning, Cupra
August, 2021
Manager Product And Services
February, 2021
Product Marketing Manager
November, 2015

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