Kelly Bassi

Kelly Bassi is an experienced communications professional with a strong background in public relations and strategic communication. Currently serving as Consultora de Comunicação Externa and Senior Communications Analyst at Votorantim Cimentos since October 2018, Kelly specializes in developing engagement strategies across various media platforms. Prior roles include Communications Manager at Máquina Cohn & Wolfe, where leadership was provided to a team managing PR activities for Microsoft Brazil, and Communications Consultant at In Press Porter Novelli, focusing on media relations for IBM Brazil. Additional experience includes roles at Casa da Imprensa - CDI as Senior Account Executive and earlier positions in media relations and journalism. Kelly is pursuing further education at FIA Business School in Stakeholders and ESG and holds a Master’s degree in Strategic Management in Organizational Communication and Public Relations from USP, along with a Bachelor's degree in Social Communication – Journalism from USCS.