Bob Merz

Bob Merz has a diverse work experience that spans several industries. Bob started their career as the Group Brand Management Marketing Director at Anheuser-Busch in 1982. Later, they became the Vice President of Marketing at Pennzoil Company, where they successfully defended the company against competition from Castrol and regained market share. Following this, Bob held positions as Senior Vice President and General Manager at BBDO Houston, Vice President of Marketing at 7-Eleven, and Retained Consultant at Camelot Communications, where they worked on increasing new business and client revenue. Bob then served as the Executive Vice President of Strategic Marketing, Brand, and Product Development at OLM Food Solutions and Senior Marketing Consultant at Brand!t Marketing. Bob's extensive experience also includes their role as Vice President of Marketing at Additech, where they led all B2C and B2B marketing efforts and played a key role in international expansion. Currently, they hold the position of Director of Brand Management, Communications, and Licensing at VP Racing Fuels, where they are responsible for brand standards, licensing development, and trademark management.

Bob Merz obtained a BS in Organizational Development from Southern Illinois University Edwardsville. Bob also earned an MBA with a focus on Marketing & Finance from the same institution. Bob also holds a certification as a Certified Personal Trainer from the National Academy of Sports Medicine (NASM).