Satish Belani

Satish Belani is currently an advisor at VTION. Satish was previously the head of advanced analytics at Datamatics Global Services Ltd. from March 2009 to March 2015. Prior to that, they were a director at The Nielsen Company from January 1993 to April 2008. Satish has also served as the director of operations at ACNielsen ORG-MARG PVT LTD from January 2002 to December 2007.

Satish Belani has extensive experience in data analysis and modeling. Satish has helped apply Advanced Analysis techniques such us Latent Class Segmentation, Decision Trees, Turf Analysis and Shapley Values, Structure Equation Modeling (SEM) and regression models such as Linear, Logistics and Multinomial Logistic Regression. All conjoint techniques such as CBC, Hierarchical Bayes (HB), ACA and Maxdiff Analysis.

At The Nielsen Company, they were in charge of measurement science which helped in sample design and implementing Nielsen Watch Builder standards. Satish also implemented proprietary products such as Winning Brands (Brand Equity Model), eQ (equation) for customer satisfaction and BPCM (Brand Price Choice Modeling).

Satish Belani has also served as the director of operations at ACNielsen ORG-MARG PVT LTD from January 2002 to December 2007.

Satish Belani has a M.Phil in Physics from the University of Mumbai and a M.Sc. in Physics from Rajasthan Jobs.