Growth Marketing Manager

We’re looking for a marketing powerhouse to join our team. As a Growth Marketing Manager, you’ll support the revenue objectives of our North America and UK teams. You’ll craft and execute both scalable and targeted marketing campaigns that drive engagement,  generate new sales opportunities, and strengthen our customer relationships. 

This role reports to the Director of Product Marketing with direct access to the Head of Marketing. It is an exciting opportunity for a passionate, collaborative marketing professional who wants to make an impact with one of the biggest brands in PropTech. You’ll work with a talented, collaborative team of marketers at VTS who tell the VTS story and vision, fuel our growth, and help push the industry forward.

Please note: this role will be in-office 3 days a week in our New York office.

Here’s what you can expect as a Growth Marketing Manager:

• Support quarterly and annual growth campaign plans to drive new leads and engagement within our target audiences.
• Create and execute multi-channel demand generation campaigns (content marketing, webinars, campaigns, email marketing, social media, paid advertising, and more).
• Optimize the lead nurturing process to progress sales opportunities along the funnel, improve conversion rates, reduce churn, and increase customer lifetime value.
• Identify, recommend, and pursue new tactics to reach specific target markets in partnership with marketing and sales teams.
• Conduct campaign A/B tests, analyze campaign performance, and identify areas for improvement.

To thrive in this role, you have: 

• 3+ years of B2B marketing experience — preferably in a performance marketing role at a growing SaaS or commercial real estate organization
• Foundational knowledge and passion for inbound, outbound, and ABM marketing strategies
• Experience with marketing automation and distribution tools like Marketo, LinkedIn Campaign Manager, and AdWords
• Proven experience with co-creating external-facing marketing content 
• Experience producing marketing content that speaks to prospect/customers pain points and highlights product offerings value proposition
• Excellent written and verbal communication skills
• Experience collaborating across departments and working in an energizing environment
• Experience managing budgets and ability to balance multiple priorities effectively
• Experience with commercial real estate is a strong plus, but not required

What VTS Values & How We Show It:

• Strive for Excellence - We know your potential is unlimited. Take advantage of our executive coaches and our training and career development programs available to all employees! 
• Be Customer Obsessed - We’re employee-obsessed too! VTS offers competitive compensation, comprehensive health benefits (including dental and vision), pre-tax commuter benefits, and a 401(k) plan. Not to mention the fun stuff - quarterly happy hours, wellness events, clubs, and team lunches! 
• Be Curious - Benefit from a culture that promotes new learning. VTS offers an education stipend to all employees! 
• Move as One - We work in an open floor plan to promote cross-functional collaboration. 
• Take Ownership - Be an owner of the company you’re building with our equity packages. 
• Appreciate the Difference - VTS embraces and celebrates diversity. We understand the importance of a strong work-life balance. We offer a flexible PTO policy, generous family leave program, and more!

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