W sportsmedia AB
Patrik Andersson OLY is an experienced professional in the sports industry, currently serving as a Member of the Board at W sportsmedia AB since December 2022, where the firm operates internationally in sports media and event management. Andersson holds key positions at Svenska Fotbollförbundet, Stiftelsen Magnoliabarnen, Elitfotboll Dam, and Good to Great Tennis Properties AB, focusing on competition development, children's rights, and women's football advocacy. As a UEFA Ambassador since 2016, Andersson also promotes major UEFA events. Additionally, Andersson owns Gegant AB, a consulting firm, and is a partner at Varenne AB and Intreat, focusing on investments and mobile commerce solutions. A business developer at Serneke, Andersson holds a UEFA A Diploma from Svenska Fotbollförbundet.
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W sportsmedia AB
Wsportsmedia is an international sport business firm founded 2014 in Stockholm Sweden. Wsportsmedia is managing Ski Classics - the long distance ski championships in cross country skiing. The flagship projects amongst others in the company. The firm operate across the sport business value chain with media productions, media rights distribution, sport partnerships and management of international sport events.