Li Ma is a Chicago-based Digital Marketing Leader with over 15 years of experience in data-driven digital marketing and eCommerce strategy. They have specialized in various aspects of digital marketing, including SEO, SEM, programmatic media buying, and social media marketing, effectively improving strategies for a range of clients from local businesses to Fortune 500 companies. Currently serving as the Sr. Manager of Digital Activation Strategy at Grainger, Li oversees end-to-end planning and execution of marketing asset strategies while focusing on audience segmentation and identity resolution. Their past roles also include significant contributions at Grainger, where they led teams in programmatic media and SEO initiatives. Li holds a Bachelor of Science in Business Management from the University of Illinois Chicago.
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