Candy Ballenger

Candy Ballenger is an accomplished digital sales manager at WAAY-TV, with a strong focus on revenue growth, sales team development, and technological innovations since April 2015. Previous roles include campaign director for Peter Joffrion for Congress, senior sales consultant at Alabama Media Group, and various positions within the insurance and healthcare sectors, where Candy demonstrated expertise in digital advertising, market research, and account management. Educationally, Candy holds a Bachelor of Arts in Psychology, graduating Cum Laude from The University of Alabama in Huntsville.