WAAY-TV
Susan Craft is an accomplished media professional with extensive experience in sales management within the television industry. Currently serving as the General Sales Manager at WAAY-TV since November 2011, Susan has previously held significant roles including Local/National Sales Manager at WAFF-TV and Account Executive positions at WSMV, WXIA-TV, and WTVF-TV. Susan began a career in media as a Media Supervisor at Buntin Advertising and also worked as an Administrative Assistant and Concert Coordinator at the Grand Ole Opry House. Susan holds a degree from The University of Alabama, completing studies from 1972 to 1976.
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WAAY-TV
WAAY 31 is the ABC affiliate in Huntsville-Decatur-Florence, AL and is part of Allen Media Broadcasting. WAAY 31 is North Alabama’s legacy station serving the region for almost 70-years. WAAY operates waaytv.com and airs This TV, ION, H&I and others from a transmitter at its Monte Sano Boulevard studios on top of Monte Sano Mountain, one of the most beautiful views in the area. WAAY 31 has been honored by the Alabama Broadcasters Association as Alabama’s 2022 Station of the Year. WAAY 31 is home to the nation’s largest privately owned radar network featuring three radars strategically placed from border to border across North Alabama. Our culture is driven by a dedication to journalistic integrity and a deep respect for all employees. Being a voice for those who have no voice, WAAY is truly “Coverage You Can Count On.”