WAC Lighting
Susan Rapp is an experienced marketing professional with extensive expertise in social media marketing and digital strategy. Currently serving as the Social Media Marketing Manager for both WAC Lighting and Schonbek since May 2022, Susan additionally holds the title of Digital Marketing Strategist and Founder at Covet Media Group, where integrated marketing campaigns for various industry clients are developed and executed. As the Founder of Covetboard, established in 2016, Susan created a unique platform for discovering sought-after fashion and decor items. Previous roles include Ecommerce Manager/Consultant at Aisle Rocket, Senior Marketing Account Executive at Starshot Marketing, and Marketing Manager at creativeLIVE, demonstrating a strong background in driving customer engagement and revenue growth across diverse marketing channels. Susan's earliest experience in the home furnishings sector included a role as Account Executive at Urban Trading Company, leading significant sales growth within the region. Susan holds a Bachelor's Degree in Psychology from The University of Texas at San Antonio and has furthered education at Arizona State University.
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WAC Lighting
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WAC Lighting features a complete line of luminaires that combine discreet style and functionality. Fueled by a passion for creating, WAC offers customers the true benefits of a world-class factory and products that are progressive in design and technology to solve your most challenging lighting needs. Featuring accent, functional and recessed luminaire collections, WAC is ideal for multi-family residences, hotels, restaurants, hospitality, residential applications, and a multitude of commercial environments across the globe. With over 100 engineers on staff across six factories worldwide, WAC puts creative and forward-thinking minds behind solving various lighting needs utilizing the latest technologies while offering an industry-leading, vertically integrated operation. The WAC line of architectural lighting solutions provide cutting-edge LED illumination at different light levels employing recessed, track, wall wash and downlights. Our vast array of lighting fixtures offers symmetrical, asymmetrical, direct or indirect illumination with a variety of specifiable options such as beam angles, light distribution and glare control. Architectural collections feature high-performance interior/exterior LED luminaires that are available as wall cylinders, ceiling mounts and pendant downlights, all designed and engineered to perform specific lighting tasks in various residential, hospitality and commercial environments. WAC Fans combine energy-efficient DC motors, smart home connectivity, sophisticated styling and offerings at competitive price points, creating a compelling collection that is unmatched. New housing styles, blade features, integrated LED technology and beautiful finishes bring fresh possibilities to meet your project's design needs. WAC Landscape Lighting features groundbreaking patented lighting solutions for your entire outdoor canvas with a wide range of luminaires for various lighting installations and projects.