The tradition of television in Baton Rouge began on April 19, 1953, when WAFB signed on the air as the second television station in Louisiana. Over the following decades, Channel 9 created the number one news organization in south Louisiana, covering local, state, and regional news.

Today, WAFB brings its viewers 25 hours of news programming each week. Our anchors, reporters, producers and photographers have won numerous awards from the Associated Press and the Louisiana Association of Broadcasters. A number of investigative reports by WAFB 9 News on various topics have even resulted in changes in state law.

While news and programming are our broadcast trademarks, WAFB is constantly being honored for its community service. Channel 9 donates over $1.25 million in public service air time each year. The list of station promotions to help local non-profit organizations is lengthy, with the Children's Miracle Mansion; the St. Vincent de Paul Uniform Drive; Assess the Need; VolunteerUnited, the Baton Rouge Volunteer recognition program and the Salvation Army, to name just a few.

WAFB is part of Gray Television, which supports local community interests by providing quality television broadcasting and exceptional service in each market we serve. Gray owns and/or operates television stations and leading digital properties in 93 television markets including the first or second highest rated television station in 85 markets. We are an unmatched broadcast pioneer that keeps getting bigger and better.


Broadcasting

News & Journalism

WAFB TV

Joe Sciortino

Steve Caparotta

Terra Mazzei

Stacee Broden

Kerrie Montalbano Richmond

Chris Venetis

Dale Russell

Vicki Zimmerman Lafleur

Robb Hays

Heather Gaudin

The Sales and Marketing team at WAFB TV is responsible for driving revenue through innovative advertising solutions and establishing strong relationships with local businesses. They create strategic marketing campaigns that promote both broadcast and digital platforms, ensuring maximum visibility for advertisers. Additionally, the team focuses on optimizing station inventory to effectively meet client needs while enhancing community engagement through various promotional initiatives.

Sales and Marketing

News Production Team

Sales and Account Management

Sales and Marketing

About

Team members

Other teams at WAFB TV

News Production Team

Sales and Account Management