Walk West
Jason Gillikin is a seasoned professional specializing in audience growth strategies with extensive experience in digital marketing, podcasting, and executive branding. Currently serving as Vice President of Audience Growth at Walk West since February 2025, Jason utilizes compelling content and data-driven optimization to help brands connect with their ideal customers. Previously, Jason held the position of Chief Executive Officer at Podcast Ally, where the focus was on securing podcast appearances for clients, and was the CEO and Executive Podcast Producer at Earfluence, which became a leading podcast agency in the Southeast before its acquisition by Walk West. Additional experience includes co-ownership at A Southern Soiree, roles in sales and business development at Triangle Direct Media, and a background in investment and healthcare insurance sectors. Jason holds a Bachelor of Science in Business Administration and Psychology from UNC Kenan-Flagler Business School.
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Walk West
Walk West is a modern, integrated marketing agency that helps brands stand out while resonating with their targeted audiences. Our team of industry transplants, subject-matter experts, and real-life humans works daily to deliver award-winning and thought-provoking brand, web, digital, and campaign experiences - in a way that blends real-world insights with effective creative strategy. For almost 20 years, we’ve served multiple brands across North Carolina and the United States, including State Employees' Credit Union, the NC State Fair, Lenovo, Toshiba, Wasabi, Discover Durham, the North Carolina Football Club, Josh Cellars, Redemption Whiskey, Bib & Tucker, and more. We’re fiercely ambitious, driven by growth, surprisingly collaborative, and all-around good humans dedicated to making great marketing. To see our work and how we help our partners stand out, visit https://walkwest.com/our-work/ (you can ignore the trophy case at the bottom, but it's pretty long)