Helena Barras

Helena Barras is a seasoned marketing professional with extensive experience in developing and executing strategic marketing initiatives across various industries. Currently serving as the Group Marketing Manager at Walker Filtration Limited, Helena leads a globally distributed team to enhance the company's marketing strategy. Previous roles include Brand and Sponsorship Manager at Newcastle Building Society, where Helena drove brand engagement and positioning, and Freelance Communications, Media, and Marketing Consultant, specializing in digital marketing and content strategy. Helena has also held positions at institutions such as BBC, Johnson Matthey, and Railpen, demonstrating a strong background in brand management and business development. Academic qualifications include a Mini MBA in Brand Management and advanced degrees in Marketing and Law from Northumbria University.