Michelle Riches

Michelle Riches is a seasoned marketing professional with extensive experience in digital strategy and brand engagement. Currently serving as the Manager of Digital Strategy at Wall-to-Wall Studios, Michelle specializes in digital brand strategy, SEO, SEM, paid media, social media, and website analytics. As a Freelance Marketer at M. Riches Digital since 2016, Michelle has developed expertise in digital marketing strategy, media planning, and copywriting. Previous roles include Brand Engagement Manager at 4moms, where Michelle focused on brand strategy and community management, and Senior Social Media & Digital Strategist at Barkley, working with notable clients. Michelle also has experience in account management and team leadership from earlier positions at Cosmitto and Gymboree Play & Music and holds a Bachelor of Arts in Media & Communications from the University of Pittsburgh.