Walmart Connect Canada
Melanie Silva is a seasoned media strategist with extensive experience in the advertising industry. Currently serving as a Senior Media Strategist at Walmart Connect Canada since June 2020, Melanie previously held roles as an Account Manager at the same company and as a Senior Planner at UM Worldwide from September 2019 to June 2020. Prior to that, Melanie worked as an Account Manager at PHD from November 2015 to September 2019. Melanie holds a Bachelor of Arts (B.A.) degree in Communication, Culture, Information, and Technology from the University of Toronto Mississauga, earned between 2011 and 2015.
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Walmart Connect Canada
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Beyond a media company, we connect brands more meaningfully in customers’ everyday lives to accelerate shared growth. As Canada’s largest omnichannel retail destination, we leverage our reach and insights to empower brands by connecting to customers throughout their path-to-purchase with advertisements they love.