Kaitlin Mackenzie

Director of Content & Strategy at Wana Brands

Kaitlin Mackenzie has a diverse work experience spanning multiple industries and roles.

Kaitlin is currently employed at Wana Brands as the Director of Content & Strategy, a position they began in August 2022. Prior to this, they were a Senior Copywriter at Wana Brands from July 2020 to August 2022.

Before joining Wana Brands, Kaitlin worked as a Co-Host and Producer for "The Scream Girls" Podcast, an independent podcast focused on horror movies. Kaitlin held this role from April 2018 to July 2020, receiving positive recognition and reaching an average of 9,000 unique downloads per month.

From May 2015 to July 2020, Kaitlin worked at SpotCo, starting as a Junior Copywriter and earning two promotions. During their time there, they contributed to major creative campaigns for Scott Rudin Productions, Roundabout Theatre Company, and multiple Broadway musicals.

Prior to their career in marketing and podcasting, Kaitlin worked as an Associate Instructor at Indiana University from August 2014 to May 2015. Kaitlin also gained administrative experience as an Administrative Assistant at The Eipel Engineering Group, D.P.C. from August 2012 to August 2013.

Kaitlin's earlier roles include working as a Transcriptionist at Media Transcripts, Inc. from February 2012 to August 2013, where they transcribed various material with a typing speed of 110 words per minute. Kaitlin also worked as a Tutor at Champion Learning Center from March 2012 to June 2012, providing in-home instruction to underserved K-12th grade students in math and reading comprehension.

Additionally, Kaitlin has experience in the arts and theater industry. Kaitlin worked as an Artistic Intern at Signature Theatre from September 2011 to January 2012, assisting with office tasks and collaborating with renowned artists. Kaitlin also served as a Writing Consultant and Group Leader at Allegheny College Learning Commons from September 2008 to May 2011, helping students with writing and leading group sessions.

Overall, Kaitlin Mackenzie has a well-rounded professional background with a focus on content creation, marketing, podcasting, and arts administration.

Kaitlin Mackenzie pursued their undergraduate studies at Allegheny College from 2007 to 2011, earning a Bachelor of Arts degree in English and Theatre. Kaitlin then continued their education at Indiana University Bloomington, where they completed their Master of Arts degree in English Literature from 2013 to 2015.

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Previous companies

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Timeline

  • Director of Content & Strategy

    August, 2022 - present

  • Senior Copywriter

    July, 2020