Mariel Arroyo

Mariel Arroyo is a seasoned professional with extensive experience in strategic planning and account management within the media industry, currently serving as a Senior Analyst, Strategic Planning at Warner Bros. Discovery since March 2018. Responsibilities include managing commercial inventory for Adult Swim, collaborating with sales and programming teams, and preparing rate cards. Previously, Mariel excelled as an Account Coordinator, overseeing $60M+ in advertising for TBS and TNT and receiving recognition as Account Coordinator of the Quarter in July 2019. Mariel's background also includes internships at CNN Digital Ad Sales Research, NBC Sports Group, and NewBay Media, along with significant experience as a Production Manager at B Train Films LLC, where oversight of award-winning productions and financial management were key responsibilities. Mariel holds an MBA in Communications and Media Management from Fordham Gabelli School of Business and a Bachelor's degree in Film & Television from Boston University.