Piril Paker Yagli

Piril Paker Yagli currently serves as Vice President of Global Brand & Growth Research at Warner Bros. Discovery since December 2023. Prior to this role, Piril was a Senior Product Manager-Tech at Amazon, where responsibilities included leading perception measurement and launching advanced machine learning models. At MindNation, Piril held the position of Chief Insights & Analytics Officer, establishing an Insights & Analytics department and developing a significant first-party database on mental health. During a long tenure at Procter & Gamble, Piril advanced through various roles, ultimately becoming Group Director for Europe Brand Operations Insights, while also leading consumer understanding for the IMEA region and managing cross-cultural teams. Educational qualifications include an Executive Education Course in Digital Marketing Analytics from MIT Sloan School of Management and an MBA from Koç University, supplemented by studies at Orta Doğu Teknik Üniversitesi, SDA Bocconi, and Tarsus American College.