Sebastian Ureta Kroneberg

Senior Director Marketing South Cone & Sports Latin America I HBO Max I TNT Sports at Warner Bros. Discovery

Sebastian Ureta Kroneberg serves as the Senior Director of Marketing for South Cone and Sports Latin America at Warner Bros. Discovery, a position held since August 2023. Prior to this role, Sebastian was the Marketing Director for Star+ Latin America at The Walt Disney Company from January 2020 to June 2023, and previously held various senior marketing positions at Fox Networks Group - Latin America, including the Director of Marketing for FOX Sports and National Geographic. With extensive experience in media, marketing, and production across several countries in Latin America, particularly in sports and entertainment, Sebastian has demonstrated a strong capability in leading creative teams and developing impactful marketing strategies. Educational qualifications include a degree in Communications from Universidad Diego Portales and multiple diplomas in Marketing from Universidad Adolfo Ibáñez, as well as ongoing education at Northwestern University's Kellogg School of Management.

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