Ruby Ktori is a seasoned professional in content and viral marketing, currently serving as VP, Content & Viral Marketing at Warner Records since December 2023, following a tenure as Director of Community & Content at the same company, where notable artists included Dua Lipa and Coldplay. Prior to this role, Ruby worked as Senior Content Strategist at Mother, collaborating with major brands such as Samsung and IKEA. Experience also includes positions as Creative Strategist at Amplify, THE DIGI FAIRY, and Born Social, where work involved high-profile clients like Nike and adidas. Ruby's career began at melodoo as a Creative, and educational background includes studies at Amsterdamse Hogeschool voor de Kunsten from 2014 to 2017.
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