Gretchen Fritz

Gretchen Fritz is a seasoned professional in the hospitality and sales sectors, currently serving as the Southwest Washington Territory Manager for the Washington Hospitality Association since April 2021. In this role, Gretchen connects restaurant owners, operators, and hoteliers with essential resources and promotes membership engagement. Prior experience includes serving as Business Development Manager at Visit Vancouver USA, where relationship-building with the hotel community and event planners bolstered group business and tourism. Gretchen also has a background as a Real Estate Broker specializing in buyer services, Director of Sales for CoHo.Res, Interim Sales Manager at The Heathman Lodge, and various sales and development roles in organizations like AWARE and Popkin Solutions. An alumna of WSU Carson College of Business, Gretchen holds a Bachelor of Arts in Hotel/Restaurant.