Heather Garces is a seasoned professional in brand management and corporate partnerships, currently serving as the Director of Brands at Wasserman since May 2022, where responsibilities include overseeing Diageo Sports Partnerships across major leagues such as the NFL, NBA, NHL, MLB, NSWL, and MLS. Prior to this role, Heather held various positions at the New York Jets from March 2012 to May 2022, culminating in the role of Senior Manager, Brands & Properties. Earlier career experiences include roles at International Market Recruiters, CentraState Fitness and Wellness Center, New Jersey Devils, and a student internship at Rutgers University, where a Bachelor of Science in Exercise Science and Sports Studies with a focus on Sports Management was obtained.
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