Shenwen Wu (Daphne)

Shenwen (Daphne) Wu is an experienced digital marketing and e-commerce professional currently serving as a Senior Digital Marketing/e-Commerce Associate at Lectron, where expertise includes managing digital marketing campaigns across multiple brands and utilizing data analysis for campaign optimization. In parallel, Shenwen is an e-Commerce Associate at Wasserstein Home, with similar responsibilities in digital marketing. Previous roles include an e-Commerce Internship at Beijing Chuangxiangtianxia Technology Ltd, where market analysis and promotional strategies were developed, and a Management Trainee position at Eyes High Education & Technologies Ltd, focused on client consulting and career recommendations. Shenwen's educational background includes a Master of Science in Marketing from The University of Hong Kong and a Bachelor of Commerce in Marketing from The University of British Columbia.