Brent Tyson

Marketing Content Specialist at WAV

Brent Tyson has been working in the marketing and web development industry since 2012. In 2012, they began working as a Lead Web Developer at Design & Promote, where they were responsible for converting Photoshop .PSD web concepts into custom WordPress child themes, performing web maintenance on clients' existing websites, programming Photoshop .PSD newsletter concepts into valid HTML templates, migrating completed websites from development server to live server, administering office LAN, writing proposals for development and SEO projects, securing and maintaining shared hosting accounts, VPS accounts, and dedicated servers, developing marketing strategies based off of website development and design, and backing up, updating, and hardening WordPress installations for maintenance clients. In 2014, they began working at Baltic Networks as a Digital Marketing Manager, where they were accountable for all of digital assets, including website content, social media presence, print and display advertising, and the product catalog specialist. Brent was instrumental in modernizing and improving the marketing program through the introduction of both an on-page and off-page Search Engine Optimization strategy, responsive email design, responsive web design, and lead generation forms. Brent also optimized 6K+ pages of content missing meta titles, meta keywords, meta descriptions, and alt tags for images, with keyword research performed on industry leading tools like Moz. In 2022, they began working at WAV, LLC. as a Marketing Content Specialist.

Brent Tyson obtained an Associates of Applied Science in Computer Networking Systems from ITT Technical Institute between 2002 and 2004. Brent is currently enrolled at North Central College. In addition, they have obtained a number of certifications from LinkedIn and Google Digital Academy (Skillshop), including Become a Marketing Manager, Google Analytics 4 (GA4) Essential Training, Campaign Manager 360 Certification Exam, Google Ads - Measurement Certification, Google Ads Display Certification, Google Ads Search Certification, Google Analytics Individual Qualification, Mobile Experience Certification Exam, Search Ads 360 Certification Exam, and Google Analytics Certification.

Links

Previous companies

Baltic Networks logo

Org chart

Timeline

  • Marketing Content Specialist

    November 1, 2022 - present

View in org chart