Steve Reed is an experienced professional in the sales and partnerships domain, currently serving as an Advisor at Wave Sports + Entertainment since July 2017. Reed has held prominent positions such as Global Head of Sales and Partnerships at Team Liquid from October 2020 to 2024, where responsibilities included leading sales for the renowned esports organization. Previously, Reed was the SVP and Head of Sales at IGN Entertainment, overseeing integrated marketing and branded content teams, and served as Head of Sales and Brand Partnerships at Machinima. As a co-founder of Tier Zero Agency, Reed also held various roles at CBS Interactive, including Vice President of Brand Partnerships and Vice President of Advertising Sales. Professional experience began at Heavy.com as Senior Director of Advertising Sales. Steve Reed holds a degree from Penn State University.
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