Srinivas Rao

Srinivas Rao is a seasoned media investment professional with extensive experience in strategic media buying and investment management. Currently serving as Chief Investment Officer at Wavemaker since February 2022, Srinivas has held prominent roles in various leading companies including MediaCom as National Director - Buying, and Maxus as Sr. Investment Director. Prior positions include managing media buying for major brands like Nokia and SC Johnson at Maxus, as well as media director roles at Vivaki Exchange where work included campaigns for Samsung and Makemytrip.com. Career beginnings included positions at BIG 92.7 FM, MindShare, Star TV, and TransNet. Srinivas holds a PGDBM in Marketing from the Birla Institute of Management Technology and a B.Com in Accounting from Shaheed Bhagat Singh College.