Jakob Nyirö

Jakob Nyirö has extensive experience in e-commerce and category management, notably serving as Associate Director for both Head of Category Management Furniture and Head of Country Management Poland at Wayfair from October 2018 to June 2023. In these roles, Jakob led significant teams and managed P&L responsibilities within Wayfair's European operations, with a focus on the Polish market and furniture category. Prior to this, Jakob held leadership positions at Kiveda Holding GmbH, including Team Lead for Bedroom Youth Mattresses and Head of Sales/Site Lead in Berlin, where responsibilities included managing a 50-employee office and overseeing P&L for the E-Commerce Business Unit. Earlier career roles included a Product Manager and Business Development Manager, as well as experience in marketing and customer service at Papersmart GmbH and lucrato.de Agora Internet GmbH. Jakob is an alumnus of the European-University Viadrina.