Geoff Ballard

Geoff Ballard is a seasoned communications and marketing professional with extensive experience in the travel industry. Currently serving as the Director of Brand & Corporate Communications at Web Travel Group and the Director of Marketing & Brand at WebBeds, Ballard oversees brand development, corporate communications, and marketing support for a global B2B online marketplace. Previous roles include significant positions at The Good Guys, News Corp Australia, Sunhotels, and GTA, where responsibilities spanned brand strategy, internal communications, and trade marketing across various regions. With a background in graphic design and management, Ballard holds an Associate's degree from the Canberra Institute of Technology, emphasizing a blend of creativity and strategic thinking in marketing initiatives.