Nicolò Pantaleoni serves as the Digital Analyst Team Leader and Conversion Rate Optimization Manager at Webranking since March 2014, responsible for establishing strategies in Digital Analytics and Conversion Optimization. Key responsibilities include coordinating the analytics team, evaluating growth strategies, auditing web analytics implementations, and designing advanced web analytics reporting. Nicolò also consults as a Digital Analyst and CRO Specialist, focusing on tracking strategies and conducting A/B tests to optimize client objectives. In addition to practical roles, Nicolò is a Guest Teacher in Digital Marketing at Università degli Studi di Modena e Reggio Emilia and previously taught at Bologna Business School. Nicolò holds a Laurea in Ingegneria informatica from Università degli Studi di Modena e Reggio Emilia and a Diploma di maturità from Liceo Scientifico "R.Corso" - Correggio.
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