Weetabix
Alex Lowry is an experienced marketing professional with a strong background in brand management and marketing innovation. Currently serving as the Marketing Innovation Manager at Weetabix since April 2014, Alex previously held roles including Brand Marketing Manager at Virgin Active and Senior Communications Manager at Mercedes Benz UK, where responsibilities included national communications for the Mercedes-Benz range. Additionally, Alex worked as Group Brand Manager at Carlsberg UK, concluding a diverse tenure with the company as Marketing Controller for Tetley's, and served as Senior Brand Manager at KP Foods, focusing on innovation and NPD. Alex holds a BSc in Food Marketing Management from Sheffield Hallam University and has completed further education at Derby College and Chellaston Senior School.
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Weetabix
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We are Weetabix. Home to the UK’s favourite breakfast cereal and muesli (Alpen), and a brilliant Drinks business. Our purpose is to help people live better lives by providing better breakfasts. We’re leading the cereal market with world class innovation, we win awards. And trophies. We created a whole new breakfast category with our Weetabix On the Go Drinks. Oh.., we also make Weetabix Minis, Weetos, Oatibix, Ready Brek, Alpen bars, and more. Bet you didn’t know that before. You do now. With all of this, we win with our customers. Home for us is in the beautiful Northamptonshire countryside, we’re less than an hour from London and Birmingham. Agile working means we can be based anywhere and get the job done. We export to over 80 countries and we’ve got businesses in other locations around the globe too. We’re ambitious. And it’s all because we give our people the freedom and support to make the big decisions. It’s what we call The Weetabix Difference, and it’ll make all the difference to your career. A family owned business until 2003, Weetabix Food Company is now a subsidiary of Post Holdings, Inc., headquartered in St. Louis, Missouri. Post Holdings, Inc is a consumer packaged goods holding company operating in center-of-the-store, foodservice, food ingredient, private label, refrigerated and active nutrition food categories. Post Holdings, Inc is listed on the New York Stock Exchange (NYSE: POST)