Allison Boyajian

Senior Integrated Marketing Manager at Welch's

Allison Boyajian has extensive experience in brand marketing and management, currently serving as the Head of Integrated Brand Marketing at Welch's from October 2022 to February 2024. Previously, Allison held roles as a Senior Brand Manager and Brand Manager at Drizly while also serving as a Senior Brand Manager for Drizly at Uber during the same period. Earlier career experiences include being a Senior Account Executive at MullenLowe U.S. working on the Royal Caribbean account, as well as positions in account services at Fingerpaint and as a marketing specialist at Imarc. Allison began the career journey with roles as a copywriter at Boston University AdLab, a marketing intern at Beacon Hill Partners, and a business development intern at FairWinds Partners LLC. Allison holds a Bachelor of Science in Mass Communication with a focus on Advertising, PR, and Journalism from Boston University.

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