Mimmi Arebo

Mimmi Arebo is a seasoned PR and communications professional with a focus on the beauty industry, currently serving as the PR & Communications Coordinator for Northern Europe at Wella Company since December 2020, overseeing various professional beauty brands including ghd and OPI. Prior experience includes a role as Nordic PR & Communications Coordinator at Coty, and multiple positions at A World Beneath encompassing showroom coordination, PR consulting, project management, and production leadership. Mimmi began the career as a preschool teacher at Rosenholmsskolan and gained project coordination experience at Pressa PR. Educational qualifications include a Bachelor's degree in Media and Communication Science with a concentration on PR and marketing communication from Jönköping University, alongside ongoing studies at Curtin University in subjects such as marketing and event management.