Wellmark
Andrea (Ann) Richards is an experienced marketing research professional with a robust background in both qualitative and quantitative research methodologies, specializing in agriculture, animal health, and customer experience. Currently serving as the Market Research Manager at Wellmark Blue Cross and Blue Shield since September 2019, Andrea has previously held various leadership roles, including Director of Operations and Senior Project Manager at KG MarketSense, and Primary Market Research Manager at Wellmark. Notably, Andrea contributed to Quester as Senior Vice President, where responsibilities included building strategic partnerships and leading branding initiatives. Andrea's educational background includes a BA in Psychology and English from Buena Vista University.
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Wellmark
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Wellmark Blue Cross and Blue Shield and its subsidiaries provide health coverage to more than 2 million members in Iowa and South Dakota. And through the Blue Cross Blue Shield Association, Wellmark is part of a trusted national network that insures more than 100 million people. That's nearly 1/3 of all Americans.