Ayaba Wilson

Manager, Shopper Marketing at Wells Enterprises

Ayaba Wilson is an experienced marketing professional currently serving as a Member at Hue since August 2021, where advocacy for voices of color in marketing is prioritized. As Manager of Shopper Marketing at Wells Enterprises since July 2020, Ayaba Wilson strategically plans and executes marketing programs for premium brands including Blue Bunny and Halo Top. Previous roles include Account Supervisor at IN Marketing Services, where Ayaba Wilson led client services for Hillshire Brands/Tyson Foods, and Senior Program Manager at Ryan Partnership, focusing on GlaxoSmithKline Consumer Healthcare brands. Additional experience includes positions at G2 Promotional Marketing, DraftFCB, and DraftWorldwide, with responsibilities ranging from account management to communications coordination. Ayaba Wilson holds a BS in Bioengineering from the University of Illinois Urbana-Champaign.

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