Igor German

Igor German is a seasoned marketing professional with significant expertise in brand management and innovation. Currently serving as Senior Brand Manager for Emerging Brands at Wells Enterprises since February 2021, Igor plays a crucial role in establishing a new business unit following post-acquisition integration. Prior experience includes several positions at Tyson Foods from July 2017 to January 2021, culminating in the role of Senior Manager for Innovation & New Ventures, and earlier experiences at Wrigley as a Summer Associate Brand Manager and in educational roles as an English Teacher at The Noble Network of Charter Schools and a Corps Member with Teach For America. Igor's academic background includes an MBA in Marketing and Statistics from The University of Chicago Booth School of Business and a Bachelor's degree in Philosophy and Government, with a minor in English, from Georgetown University.