Kathleen Farrell Perreault

Kathleen Farrell Perreault is an experienced marketing professional with a strong focus on shopper marketing and omnichannel strategies. Currently serving as Director of Omnichannel Shopper Marketing at Wells Enterprises since March 2020, Kathleen leads a team to develop retail-specific programs across major retailers such as Walmart and Kroger. Previous roles include Account Director at Viacom, Vice President of CPG Sales at Liquidus Marketing, and Director of Shopper Marketing at Hillshire Brands. With extensive experience in sales planning, strategy, and category management at Kraft Foods Group, Kathleen possesses a comprehensive background in driving brand strategies and creating effective marketing programs. Kathleen holds an MBA in Marketing from DePaul Driehaus College of Business and a BBA in Marketing and Management from Saint Mary's College.