Sarah Thomson

Sarah Thomson is an accomplished Associate Brand Manager at The Wendy's Company with a focus on innovative product development and strategic marketing across multiple categories, including Frosty, Breakfast, and Coffee. With a proven track record of launching significant products such as Frosty Swirls and Frosty Fusions, Thomson has demonstrated expertise in managing cross-functional teams, leveraging consumer insights, and driving business growth through effective marketing strategies. Prior experience includes project consultation roles at American Provenance and PepsiCo, as well as a managerial position at Vanguard, where Thomson enhanced training programs and optimized team performance. Educational credentials include a Bachelor's Degree in Psychology from Lehigh University and an MBA in Marketing from Texas McCombs School of Business.