Bob Widdershoven

Bob Widdershoven is an experienced online marketer with a strong background in optimizing customer journeys and conversion rates across various sectors. Currently serving as an Online Marketer at APG since January 2017, Bob has previously held roles such as Online Optimization Specialist at ABN AMRO Bank N.V. and ad interim Online Marketing Manager at Rabobank, where responsibilities included enhancing customer satisfaction through strategic online initiatives. Bob's earlier experience includes significant contributions to Vodafone in diverse marketing roles, focusing on e-CRM and online sales management, which involved developing multi-channel lead management programs and optimizing online marketing strategies. Educational qualifications include a Master’s degree in Communication and Information Sciences from Tilburg University and a Bachelor's in Communication & Multimedia from Zuyd University of Applied Sciences.