Wietske Ijpma

Wietske IJpma is an experienced online marketing professional currently serving as an Online Marketing Coordinator at WestCord Hotels, where responsibilities include email marketing and SEO optimization for 15 hotels. Wietske is also the owner of STUDIO WAY, focusing on social media management, content creation, and workshops. Previous roles include social media and marketing communication at the Center for Entrepreneurship, serving as a server at Stadscafé Restaurant Artisante, and owning Waysvintage, a second-hand clothing business. Wietske has held various positions at Action and gained experience in marketing and communication at Snoek Puur Groen and NHL Stenden. Wietske holds a Master's degree in Media & Content Strategy and a Bachelor's degree in Communication from NHL Stenden, along with additional studies in neuromarketing and distance learning in marketing.