Lawrence J. Bader

Lawrence J. Bader, MBA, is a seasoned marketing professional with extensive experience in digital marketing and customer journey optimization across various industries. Currently serving as Senior Digital Marketing Manager for Consumer at Western Alliance Bank since March 2024, Lawrence co-owns Forever Fete Photobooth, a business leveraging over 20 years of combined hospitality and photography experience. Previous roles include Partnerships Marketing Manager at Ascent Funding, and Assistant Vice President of Marketing at Axos Bank, where responsibilities encompassed strategic business support and multi-channel marketing initiatives. With a Master's degree in Business Administration focusing on Integrated Marketing Management from San Diego State University, and a Bachelor of Arts in History, Lawrence possesses a diverse educational background complemented by hands-on experience in operations and marketing analytics.