Dr. Russell Sadd

Dr. Russell Sadd is an accomplished professional with extensive experience in supply chain planning and business analytics. Currently serving as Practice Director for Supply Chain Planning (UK&I) and Practice Lead for DACH at Westernacher Consulting since September 2001, Dr. Sadd specializes in implementing SAP Analytics Cloud and Datasphere for business-led planning and predictive solutions, particularly in fashion retail, manufacturing, specialty chemicals, and telecommunications. Previous roles include Senior Solutions Architect and Pre-Sales SME, as well as Principal Business Intelligence Consultant at Euromonitor from January 2000 to January 2001, where Dr. Sadd led a market research project for Maersk Logistics. Earlier experience includes a researcher and lecturer role at Aston Business School, focusing on operations management in various industries and teaching international business systems. Dr. Sadd holds a PhD in Strategic Management and a BSc in Business Administration and Chemistry from Aston University.