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Sadhvika Agrawal

Business Strategy and Marketing Consultant at WEtech Alliance

Sadhvika Agrawal has a strong background in marketing and digital strategy, with experience in various industries and top brands. Sadhvika is currently the Head of Global Digital at Levi Strauss & Co.'s Dockers division, where they oversee digital operations. Prior to this role, Agrawal served as the Director of Global E-Commerce at Dockers, focusing on driving online sales and improving the customer experience.

Before joining Levi Strauss & Co., Agrawal worked as a Business Strategy and Marketing Consultant at WEtech Alliance, where they provided strategic guidance to businesses. Sadhvika also served as the President of TractionIRL, bringing years of industry experience to develop frameworks and strategies for marketing leadership.

Earlier in their career, Agrawal held positions at Outward Hound as a Marketing Director, where they managed multiple teams and developed various marketing strategies to drive brand recognition and digital presence. Sadhvika also worked at Radio Systems Corporation as a Senior Manager, leading the company's digital marketing and e-commerce efforts to achieve significant growth and expand the brand's presence across multiple channels.

Prior to their roles in the corporate sector, Agrawal gained experience at Amazon as a Senior Buyer, responsible for managing a $300M Home Improvement category and driving sales through product selection and marketing initiatives. Sadhvika also worked at The Hershey Company, where they held roles as a Senior Associate Brand Manager and an Associate Brand Manager, overseeing marketing campaigns and product innovation for popular brands such as Jolly Rancher.

Agrawal's earlier experience includes positions at Mahindra Holidays & Resorts India Limited and Raymond Limited, where they gained valuable marketing and branding experience. Overall, their work experience showcases their expertise in digital marketing, e-commerce, brand management, and strategic planning.

Sadhvika Agrawal obtained a Bachelor's degree in Business Administration from the University of Madras from 2004 to 2007. Sadhvika then pursued a Bachelor's degree in Fashion Technology from the National Institute of Fashion Technology, India, which they completed from 2003 to 2007. In 2006, Sadhvika obtained a Level IV certification in Japanese from ABK - AOTS Dosokai Language Center in Chennai. Additionally, they obtained a Diplome de Langue from Alliance Francaise de Madras in 2004. Sadhvika furthered their education by completing a Master of Business Administration (MBA) in Marketing Management, Strategy, Management, and Organizations from Northwestern University - Kellogg School of Management, which they attended from 2013 to 2015.

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Timeline

  • Business Strategy and Marketing Consultant

    August, 2022 - present