WFA, the World Federation of Advertisers, makes marketing better by championing more effective and sustainable marketing communications.

We represent over 150 of the world’s biggest brands and more than 60 national advertiser associations worldwide. Together, they create a peer-to-peer network of the world's best marketers, offering a unique source of expertise, inspiration and leadership. We help you by connecting you to their collective wisdom, so you can take leadership positions.

We are the voice of marketers worldwide, representing 90% of global marketing communications spend – roughly US $900 billion per year.

Become a WFA member and join the network.

The Avenue Louise 140 office focuses on policy development, communications, events, and financial support.

Avenue Louise 140

Stephan Loerke

This department oversees the strategic direction and governance of the organization.

Executive Leadership

This department focuses on developing marketing strategies and analyzing insights to drive business growth.

Marketing and Insights

This department provides strategic guidance and insights to the organization through its board members.

Advisory Board

This department oversees marketing strategies, sourcing, and knowledge management to promote sustainable practices.

Marketing Management

This department focuses on managing relationships and services for members, ensuring their needs and experiences are met efficiently.

Member Services

This department oversees the development and implementation of policies to ensure organizational compliance and governance.

WFA

Org chart

Teams

Executive Leadership

Marketing and Insights

Advisory Board

Marketing Management

Member Services

Policy Management

Offices

WFA

Org chart

Teams

Executive Leadership

Marketing and Insights

Advisory Board

Marketing Management

Member Services

Policy Management

Offices

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