Sue Imgrund is a seasoned freelance brand strategist and writer with extensive experience in strategic planning, brand positioning, and communication. Since January 2003, Sue has operated as a Freelance Brand Strategist and Writer at Secret Agency, collaborating with brand clients and consulting agencies. Sue has also served as a Network Partner at whatsnextnow GmbH since July 2019 and worked as an Associate at Discover AI until January 2023, focusing on AI-driven brand innovation. Previous roles include Associate - Brand Strategy/Writer at Flipside.global, Brand Consultant at Headmint, Consultant at Red Spider, and positions at Saatchi & Saatchi as Head of Planning and Account Planner/Strategic Planning Director. Sue began a career in market research as a Senior Market Research Executive at Spillers Foods after earning a Master of Arts in Psychology from the University of Cambridge.